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21 NOVEMBER 2015

StarWars STYLE

With a little help from Bloomingdale’s, Ovadia & Sons, Timo Weiland, Rag & Bone, and Todd Snyder. The latest installment of the Star Wars franchise doesn’t hit theaters until next month, but The Force Awakens is everywhere. Marketers are pushing their Star Wars-branded wares. Hard. And though that strategy can sometimes go absurdly awry, every once in a […]

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9 NOVEMBER 2015

The Brand that Transcends Age: Calvin Klein

American sportswear is widely acknowledged as timeless, classic and sophisticated. Yet, the word ‘sportswear’ is perceived quite differently in Australia. Men have sport running through their veins and the word sportswear more so conjures up the framed Union Jersey taking prime position on their wall, than the American description. Living ‘down under’ requires a certain connection […]

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8 NOVEMBER 2015

Bausele: Australia’s Premium TimePiece

When it comes to watches, identity, status and innovative design is what’s selling the timepieces more than functionality. Today, most watches are waterproof, have handsome faces and premium quality materials if they are not made of precious metals. But the ones that stand out have extremely unique selling points, which capture the poet in the […]

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2 NOVEMBER 2015

Exotic Cars at The Inaugural BullRush Rally

Aptly named after the feeling you get when you’re being chased by a dozen bulls down the cobblestone streets of Spain, the BullRush Rally is a charity event organized to raise money for the Starlight Children’s Foundation. Perhaps the first images of a charity event that come to mind, are that of round tables, people […]

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30 OCTOBER 2015

H&M Launches Sydney Flagship Store in Style

MenStylePower were invited to the launch of the Sydney Flagship of H&M last night to cover the night from an industry perspective. Founders Michael and Louise took to the 70 mt red carpet to meet the Stenmark twins and then into store to handle a glass of GH Mumm and a shopping bag, and camera. We didn’t […]

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