Showing posts with tag: sports luxe

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7 AUGUST 2014

Is Activewear the New Denim?

  Much like denim before it, activewear is increasingly being integrated into daily attire. So does activewear offer fashion brands the same kind of growth potential that designer denim did a decade ago? We think so. And does activewear look like it’s heading to become a ‘staple’ in men’s wardrobes? We think so too. Gap, [...]

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22 JANUARY 2014

#SportsLuxe for Men

Wearing gym clothes beyond the gym has never looked more attractive. Indeed, in many of the world’s style capitals, it’s difficult not to notice the rise of the post-workout look. Sweats are no longer restricted to gym class; instead, they’re worn with a denim vest, a Sporty moisture-wicking zip-up jacket or a cashmere beanie.  Even [...]

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